Top 2017 Super Bowl Commercials

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While the players competed on the field, brands like Budweiser, Wix.com, T-Mobile, and Netflix spent millions of dollars in TV advertising to compete for the attention of Super Bowl viewers. Don’t drop the ball -- catch up on the 2017 Super Bowl commercials and see if your favorite ad was one that drove the highest digital activity throughout the game. Netflix and Budweiser both topped the list with online activity in that double digitals, but Mr. Clean and Justin Bieber made an appearance to represent the top four most digitally engaging ads.

Super Bowl LIII was the lowest scoring Super Bowl in history. Despite both teams playing nearly perfectly executed game plans, the defensive grudge match resulted in a game where the ads offered more excitement. iSpot.tv will continue to update the stats for all the ads from the Super Bowl.

#1

Netflix Super Bowl 2017 TV Spot, 'Stranger Things Season Two: 1984'

12.73%
Online Activity
5,064,383
Online Views
444,418
Social Actions
$5,330,097
Est. TV Spend
#2

Budweiser Super Bowl 2017 TV Spot, 'Born the Hard Way'

11.40%
Online Activity
9,103,792
Online Views
168,994
Social Actions
$9,803,567
Est. TV Spend
#3

Mr. Clean Super Bowl 2017 TV Spot, 'Cleaner of Your Dreams'

7.64%
Online Activity
4,743,363
Online Views
193,868
Social Actions
$5,300,000
Est. TV Spend
#4

T-Mobile One Super Bowl 2017 TV Spot, '#UnlimitedMoves' Feat. Justin Bieber

6.03%
Online Activity
2,539,836
Online Views
125,060
Social Actions
$10,060,194
Est. TV Spend
#5

84 Lumber Super Bowl 2017 TV Spot, 'The Journey Begins'

5.64%
Online Activity
3,059,588
Online Views
116,071
Social Actions
$15,090,290
Est. TV Spend
#6

Audi S5 Super Bowl 2017 TV Spot, 'Daughter'

5.34%
Online Activity
1,851,525
Online Views
130,086
Social Actions
$10,460,194
Est. TV Spend
#7

Airbnb Super Bowl 2017 TV Spot, 'We Accept'

3.85%
Online Activity
3,766,766
Online Views
90,122
Social Actions
$5,330,097
Est. TV Spend
#8

Kia Niro Super Bowl 2017 TV Spot, 'Hero’s Journey' Feat. Melissa McCarthy

3.19%
Online Activity
2,404,918
Online Views
24,823
Social Actions
$10,400,000
Est. TV Spend
#9

Buick Super Bowl 2017 TV Spot, 'Not So Pee Wee Football' Feat. Cam Newton

2.67%
Online Activity
1,499,448
Online Views
41,500
Social Actions
$10,461,545
Est. TV Spend
#10

Pirates of the Caribbean: Dead Men Tell No Tales Super Bowl 2017

2.60%
Online Activity
7,486,995
Online Views
71,665
Social Actions
$7,950,000
Est. TV Spend
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