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TV Data Hub

Don't Settle for Black Boxes

Say hello to total TV ad transparency.
Explore deep TV ad measurement insights unavailable anywhere else.

Gain an Edge With Can't-Miss TV Ad Transparency Reports

As March Madness wraps up, the excitement continues off the court as brands dissect the extensive reach and impact of their TV ad campaigns. This year, the NCAA tournaments transcended basketball, evolving into a platform for strategic advertising and groundbreaking viewer engagement throughout all 167 games.

What's Trending on TV

This Week's Most-Seen Ads

  • Impressions 490.1M
  • Airings 3.2K
  • Estimated TV Spend $1.8M
  • Interruption Rate 1.69%
  • Attention Index 100
  • Impressions 392.1M
  • Airings 2.2K
  • Estimated TV Spend $3.3M
  • Interruption Rate 4.08%
  • Attention Index 102
  • Impressions 390.6M
  • Airings 2K
  • Estimated TV Spend $2M
  • Interruption Rate 2.02%
  • Attention Index 104

Industry-Leading Data Footprint Powers Transparency

63K Advertisers
2.3M Creatives
$539B Ad Spend
66T Impressions
45B Attributed Conversions
83M TVs & Set Top Boxes

Ad-Centric

Ads shouldn't hide behind program-based averages. Get total TV transparency with precise, second-by-second measurement of every ad and airing.

Unified

Put an end to double counting. Plan, buy, measure and optimize with transparency into deduplicated TV audiences across linear, streaming and out of home.

Independent

No more blurred lines between activation and measurement. Transparency hinges on third-party verification of reach, frequency and overall campaign performance.

Trust

10 years of transparency breeds trust. That's why 10 out of 10 top TV advertisers leverage iSpot for fast, accurate and actionable TV ad measurement.

Ready to declare your independence from TV measurement black boxes?

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