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How Adobe Proves the Value of Cross-Screen TV Advertising
How Adobe Proves the Value of Cross-Screen TV Advertising
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
Americans React to Inflation References in Advertising
Americans React to Inflation References in Advertising
Retail Focus: Kathryn Hahn Puts Amazon in Back-to-School Spotlight
Retail Focus: Kathryn Hahn Puts Amazon in Back-to-School Spotlight
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
The State of DTC Advertising
The State of DTC Advertising
NBA Season TV Advertising Recap
NBA Season TV Advertising Recap
Currency Update: CTV Verification Initiative
Currency Update: CTV Verification Initiative
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Why Ad-Centric TV Measurement Is the Future
Why Ad-Centric TV Measurement Is the Future