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Super Bowl Ad Center/2021

Top 2021 Super Bowl Commercials

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Take a dive into comprehensive Super Bowl TV advertising analytics and see which brands’ pre-game, game-day, and post-game ad strategies earned them a spot on our list of highest-performing campaigns by Digital Share of Voice. Looking at impressions, digital engagement, and creative effectiveness, you will discover the top advertisers of this year’s Super Bowl and what made them stand out. Simply hover over the data points for definitions and methodology behind our metrics, and click on any ad to watch the video.

#1

Disney+ Super Bowl 2021 TV Spot, 'The Falcon and the Winter Soldier' Song by Migos

19.37%
Online Activity
10,079,426
Online Views
574,359
Social Actions
$5,432,638
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#2

Mountain Dew Super Bowl 2021 TV Spot, 'Major Melon Bottle Count' Featuring John Cena, Song by Ichi

11.38%
Online Activity
1,913,002
Online Views
367,455
Social Actions
$5,000,000
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#3

Jeep Super Bowl 2021 TV Spot, 'The Middle' Featuring Bruce Springsteen [T1]

10.46%
Online Activity
29,843,006
Online Views
100,523
Social Actions
$20,804,004
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#4

Amazon Prime Video Super Bowl 2021 TV Spot, 'Coming 2 America'

9.59%
Online Activity
22,465,126
Online Views
136,187
Social Actions
$5,353,112
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#5

Amazon Alexa Super Bowl 2021 TV Spot, 'Alexa's Body' Featuring Michael B. Jordan, Song by Bruno Major

8.05%
Online Activity
23,168,052
Online Views
74,249
Social Actions
$10,400,000
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#6

Cadillac LYRIQ Super Bowl 2021 TV Spot, 'ScissorHandsFree' Ft. Winona Ryder, Timothée Chalamet [T1]

4.81%
Online Activity
10,000,061
Online Views
77,270
Social Actions
$10,400,000
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#7

Paramount+ Super Bowl 2021 TV Spot, 'Expedition: Sweet Victory' Featuring Patrick Stewart

4.13%
Online Activity
8,067,606
Online Views
68,701
Social Actions
$411,055
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#8

Doritos 3D Crunch Super Bowl 2021, 'Flat Matthew' Featuring Matthew McConaughey, Song by Queen

3.45%
Online Activity
8,979,537
Online Views
37,815
Social Actions
$10,000,000
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#9

State Farm Super Bowl 2021 TV Spot, 'Drake From State Farm' Featuring Aaron Rodgers, Patrick Mahomes

2.95%
Online Activity
2,965,010
Online Views
71,225
Social Actions
$8,832,653
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion
#10

Uber Eats Super Bowl 2021 TV Spot, 'Wayne's World & Cardi B's Shameless Manipulation' Ft. Mike Meyers, Dana Carvey, Cardi B

2.36%
Online Activity
5,347,207
Online Views
31,613
Social Actions
$12,655,880
Est. TV Spend
N/A
Breakthrough Score
N/A
Top Emotion

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