Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Magnum Double Caramel TV Commercial Featuring Rachel Bilson

Stuck in traffic, Rachel Bilson decides to hop out from her car, then hop from car top to car top. Finally, she reaches her ultimate destination: The Magnum Double Caramel Ice Cream Bar.

Advertiser
Advertiser Profiles
Tagline
“For Pleasure Seekers”
Mood
Sexy
Actors - Add
Kevin McConnell ... Voice Over), Rachel Bilson
Agency
Campbell Ewald (Creative Agency), Carrot Creative (Digital Agency), MindShare (Media Agency)

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