Michelob

Michelob Super Bowl Commercials

We don't make the ads - We measure them

Michelob Ultra is taking its competitive spirit to the world stage, returning for its 21st Super Bowl appearance with a commercial that serves as a launchpad for its Team USA sponsorship at the 2026 Winter Olympics. While the specific quarter for the upcoming LX spot remains under wraps, this year's creative features Team USA stars like hockey’s Brady and Matthew Tkachuk as they prepare for the Milan Cortina Games. The beer brand will also use the Big Game to debut new Olympic-branded packaging designed to rally fans behind the home team.


Food & Beverage TV Ad Resources