Michelob ULTRA rings in Super Bowl 50 with a spot directed by Antoine Fuqua, also known for his direction in the movie "Training Day." Elegantly shot clips show men and women at the peak of their physical exertion while taking part in intense workouts. They each let out a powerful breath in echoing their hard-won victories, and they celebrate by popping open a bottle of Michelob ULTRA beer.

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Tagline
“Brewed for Those Who Go the Extra Mile”
Songs - Add
None have been identified for this spot
Mood
Active
Events & Venues
Super Bowl 50 Feb 7, 2016 at Levi's Stadium
Actors - Add
Clint Brink ... Man exasperated at mountain top, Jaden Klein ... Weightlifter, Jasmine Wynn ... Yoga girl with purple top, Jillian Nelson , Nick Denbeigh ... Man in locker room with towel on head
Production
Antoine Fuqua ... Director, Catherine Finkenstaedt ... Production, Jeremy Barrett ... Production, Karen Chen ... Producer
Agency
FCB Chicago (Agency), FCB Chicago (Creative Agency), Vizeum (Media Agency), Wondros (Production Company)

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