Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Pedigree TV Commercial, 'Learning to Swim'
A father's son is reluctant to get in the water during his first swimming lesson. It isn't until their golden retriever jumps in that he gains the courage to do so. Pedigree believes that while dogs bring out the good in us, it brings out the good in dogs.
Advertiser
Products
Tagline
“Feel the Good.”
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Emotional
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Characters
Animals
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