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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
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TV Impressions
National
Local
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
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Earned Online Views
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Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Huggies Pull-Ups TV Commercial, 'Big Kid Song'
These children celebrate that they're finally big kids now while singing along to a Pull-Ups inspired rap song. They're not so little anymore and now they can walk, draw, drink from sippy cups and say goodbye to diapers and hello to Huggies Pull-Ups that provide them with great protection.
Advertiser
Products
Tagline
“I'm A Big Kid Now”
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The song was created for this commercial
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Active
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Agency
Ogilvy & Mather Worldwide - New York (Creative Agency), Ogilvy & Mather Worldwide - New York (Digital Agency)
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