Media Measurement
Data is based on life of ad, unless indicated otherwise

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Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

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About Discovery Communications TV Commercial, 'Project C.A.T.'

Discovery has brought us face-to-face with fearsome creatures for over 30 years, but we are told the thing to fear most is that 96 percent of wild tigers have disappeared in the last 100 years. In an effort to conserve tiger habitats, Discovery partnered with World Wildlife Fund to create Project C.A.T. We are invited to join the fight by donating money via text.

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Text "TIGER" to 707070 to donate
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707070
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None have been identified for this spot
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