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Musselman's TV Spot, 'Spoon Test'

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Grandma Helen recruits her grandson, Bobby, to help her make a video titled, "The Truth About Musselman's." Here, Grandma Helen declares nobody can make applesauce as thick and rich as her homemade recipe, and she proves it by standing a spoon straight up in its dish. She then argues that, since you can do the same spoon test with Musselman's applesauce, the company must have swiped her recipe. Staring angrily into the camera, she declares, "I rest my case."

Advertiser
Musselman's
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Products
Musselman's Cinnamon Applesauce, Musselman's Original, Musselman's Squeezables Unsweetened Applesauce
Tagline
“You'll Think It's Homemade Too.”
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