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About JCPenney TV Commercial, 'Little Things: Snow Shoveling'
A teen boy recruits his friends to help shovel the snow off his neighbors driveway — turning the operation into a snowball fight partway through — much to his neighbor's delight. This holiday season, JCPenney says to "remember the little things."""
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“Remember the Little Things”
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JCPenney In-House Agency (Agency)
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