Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Fruit of the Loom TV Commercial, 'Air Guitar'

When a man answers the door to find a KBK delivery guy holding his Fruit of the Loom box, he's so excited that he performs a sweet air guitar solo. Unexpectedly, the package bearer decides to one-up him by playing a far faster, more complex riff on his own invisible instrument. Rather than act impressed, however, the recipient closes the door in the courier's face.

Advertiser Profiles
Tagline
“Feel Free to Celebrate”
Songs - Add
Mood
Funny
Events & Venues
2017 Holidays Dec 12, 2017 - Jan 1, 2018
Actors - Add
None have been identified for this spot
Agency
The Richards Group, Inc. (Agency), Crispin Porter & Bogusky (Creative Agency), Crispin Porter & Bogusky (Media Agency)

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