Budweiser TV Spot, 'Rise' Song by Andra Day
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Budweiser salutes Jackie Robinson who overcame great odds and opposition to break the color barrier in Major League Baseball. Robinsonโs famous number 42 is emblazoned on a baseball being stitched together by hand that brings black and white together through a common bond of the game. Budweiser says this one is for Jackie who rose up in a way that resonates profoundly even today.
- Published
- April 02, 2019
- Advertiser
- Budweiser
- Promotions
- 42 cents donated to the Jackie Robinson Foundation for every bottle sold during 2019 MLB season
- Tagline
- “This Bud's for You, Jackie.”
- Songs
- Rise Up - Andra Day
- Ad URL
- http://www.MLB.com
- Mood
- Emotional
- Actors - Add
- Jackie Robinson
- Production
- Alessandro Scafuro ... Producer, Carolina Bradilli ... Producer, Douglas Costa ... Producer, Edu Menin ... Producer, Juliana Rabecchi ... Producer, Perle Roland ... Producer, Roberto Scafuro ... Producer
- Agency
- Dentsu Aegis ... Creative Agency, Taking Over ... Production Company, Draftline ... Media Agency
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