Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Budweiser TV Commercial, 'Rise' Song by Andra Day

Budweiser salutes Jackie Robinson who overcame great odds and opposition to break the color barrier in Major League Baseball. Robinson’s famous number 42 is emblazoned on a baseball being stitched together by hand that brings black and white together through a common bond of the game. Budweiser says this one is for Jackie who rose up in a way that resonates profoundly even today.

Advertiser
Advertiser Profiles
Promotions
42 cents donated to the Jackie Robinson Foundation for every bottle sold during 2019 MLB season
Tagline
“This Bud's for You, Jackie.”
Mood
Emotional
Production
Alessandro Scafuro ... Producer, Carolina Bradilli ... Producer, Douglas Costa ... Producer, Edu Menin ... Producer, Juliana Rabecchi ... Producer, Martin Fougerol ... Director, Perle Roland ... Producer, Roberto Scafuro ... Producer
Agency
Dentsu Aegis Network (Creative Agency), Taking Over (Production Company)

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