Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Bud Light TV Commercial, 'Bud Light Party: Dock' Featuring Michael Peña

From the upper deck of a fishing boat, Micheal Peña (in a suit and rubber waders), announces that Bud Light is delivering the change that hard-working Americans have been asking for. He releases a fishing net full of ice and Bud Light cans to the people below and they run toward the beer, yelling "Jackpot!" Michael explains that while it's still the same Bud Light they know and love, it has a new look.

Advertiser
Advertiser Profiles
Products
Tagline
“Raise One to Right Now.”
Songs - Add
Mood
Funny
Actors - Add
Matt Medrano ... Fisherman with grey beanie, Michael Peña , Richard Clarke Larsen ... fisherman in orange hat and beard
Animals
Agency
Wieden+Kennedy (Creative Agency), AKQA (Digital Agency)

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