Media Measurement
Data is based on life of ad, unless indicated otherwise

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Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Bud Light TV Commercial, 'Bud Light Party: Motorcade' Featuring Michael Pena

Bud Light Party spokesman Michael Peña is traveling around the country in a motorcade, spreading the news that Bud Light has redesigned its packaging. From dumping a "catch" of Bud Light cans on the deck of a fishing boat to going on a talk show and telling the audience to look under their seats for a prize of a six-pack, Peña is making sure everyone hears the news that the beer is the same but the look is different.

Advertiser
Advertiser Profiles
Products
Tagline
“Raise One to Right Now.”
Songs - Add
Mood
Funny
Scene Location
Hoover Dam, Mohave County, AZ
Actors - Add
Michael Peña ... Actor/Actress, Cynthia Dallas ... Female Brunette Secret service agent, Katie Rowe ... Blonde Secret Service Agent, Leandro Dottavio ... Dodger\'s catcher , Los Angeles Dodgers , Matt Medrano ... Fisherman with grey beanie, Richard Clarke Larsen ... Fisherman in red hat, beard and yellow coat
Agency
Wieden+Kennedy (Creative Agency), AKQA (Digital Agency)
Screenshots

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