What starts out with the intention of being a short run turns into a run that's the length of more than one literary classic. As the young man jogs, traveling from one landscape to the next, he listens all the way through "The Odyssey" by Homer on his phone using AT&T's network... and then starts on "Moby Dick" by Herman Melville.

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Advertiser Profiles
Tagline
“Rethink Possible”
Songs - Add
None have been identified for this spot
Mood
Funny
Events & Venues
2012 London Olympics Jul 27, 2012 - Aug 12, 2012 at Olympic Stadium
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None have been identified for this spot
Agency
BBDO (Agency), BBDO (Creative Agency), BBDO Worldwide (Digital Agency), Hearts & Science (Media Agency)
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