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The Case for Precision in Sports Media Measurement
The Case for Precision in Sports Media Measurement
Case Study: Vevo and Credit Karma Leverage iSpot to Uncover Incremental CTV Reach
Case Study: Vevo and Credit Karma Leverage iSpot to Uncover Incremental CTV Reach
Inside Super Bowl LX’s Celebrity Ad Playbook
Inside Super Bowl LX’s Celebrity Ad Playbook
An Early Look at This Year’s Super Bowl Ad Playbook
An Early Look at This Year’s Super Bowl Ad Playbook
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
How B2B Brands Bet on Soccer for Ad Conversions in Q3
How B2B Brands Bet on Soccer for Ad Conversions in Q3
Expanded Lifestyle and Business Benefits Drive Exceptional Results for American Express
Expanded Lifestyle and Business Benefits Drive Exceptional Results for American Express
Behind the Lens: Apple’s Cinematic Take on the iPhone 17 Pro
Behind the Lens: Apple’s Cinematic Take on the iPhone 17 Pro
Spotlight: Ads That NFL Fans Couldn’t Ignore
Spotlight: Ads That NFL Fans Couldn’t Ignore
Timothée Chalamet Takes the Wheel in Lucid Motors “Driven” Campaign
Timothée Chalamet Takes the Wheel in Lucid Motors “Driven” Campaign
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI