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Nearly 20 Million People (P2+) Tuned In to Watch the 95th Oscars on ABC, According to iSpot

Super Bowl LVI Viewed by 150 million People on TV and Streaming Platforms

Ask the iSpot Expert: Person-Level TV Ad Measurement

Analyzing Lifestyle Positioning in Rivian’s Long-Form Ads

Reframing Resale: Performance Art Meets Sustainability in New On Campaign

From “The Intelligence Age” to “Family Farm”: Tracking OpenAI’s Creative Evolution

Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance

Why Your Measurement Stack is Making You Less Confident (And How to Fix It)

From Programmatic to Performance: Julie Van Ullen’s Industry Lens

A Culinary Overhaul: How Gordon Ramsay is Leading the I Can’t Believe It’s Not Butter Revival

Jet-Puffed’s “Love ’Em to Death” Breaks the Mold with Sacrificial Marshmallows

iSpot SAGE: Our New Agentic AI Platform in Action With GM