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Representation Matters: A Look Into the iSpot Universe Spine
Representation Matters: A Look Into the iSpot Universe Spine
The Modern Solutions to the Biggest TV Measurement Challenges
The Modern Solutions to the Biggest TV Measurement Challenges
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Creative Outcomes | Uber Shows Up: How “On Our Way” by Uber Resonated with Viewers
Creative Outcomes | Uber Shows Up: How “On Our Way” by Uber Resonated with Viewers
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Advancing TV Currency With Leslie Wood, iSpot Chief Research Officer
Advancing TV Currency With Leslie Wood, iSpot Chief Research Officer
The Power of Audience-Centric Video Ad Measurement
The Power of Audience-Centric Video Ad Measurement
Super Bowl LVIII Scores Average Second-by-Second Audience of 126.6 Million Viewers Across All Linear, Out-Of-Home and Streaming
Super Bowl LVIII Scores Average Second-by-Second Audience of 126.6 Million Viewers Across All Linear, Out-Of-Home and Streaming
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
Streaming Measurement Has Its Coming of Age Moment
Streaming Measurement Has Its Coming of Age Moment
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
Which TV Ads Generated The Biggest Laughs in 2023?
Which TV Ads Generated The Biggest Laughs in 2023?