Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (221 results) iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.” iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement” Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign TV Measurement Evolved: Download the Playbook! Furry, Funny, and Full of Food: Uber Eats’ Sesame Street Takeover How WBD’s Michele Resnick Sees the Future of Measurement & Outcomes in Media Still Measuring YouTube Separately? Here’s What You’re Missing. Reframing Resale: Performance Art Meets Sustainability in New On Campaign Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance Why Your Measurement Stack is Making You Less Confident (And How to Fix It) The Power of Outcome Guarantees for Advertisers From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 »