Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About PlayStation 4 TV Commercial, 'The Talk'

A dad sits down with "the famous Gary" to make sure they are on the same page regarding his daughter, Lindsay. As he polishes a golf club, the father tells Gary that his princess deserves someone who is going places in life, has a good head on his shoulders and goes above and beyond. Gary seems to check off all the criteria ... at least when it comes to PlayStation 4 video games. He imagines racing in "Gran Turismo Sport," kicking a goal in "FIFA 18" and hitting a home run in "MLB The Show 17."

Advertiser
Advertiser Profiles
Tagline
“Greatness Awaits”
Music
The song was created for this commercial
Mood
Funny
Production
Eric Sedorovitz ... Producer, Larkin Seiple ... Director of Photography, Matthew Swanson ... Director, Melissa Culligan ... Producer
Agency
BBH New York (Creative Agency), Epoch Films (Production Company)

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