Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Wendy's Super Bowl 2018 TV Commercial, 'Iceberg'

Wendy's discovered a "not-so-hidden gem" on the McDonald's website. The competing burger company claims its beef is "flash frozen," a stark contrast to Wendy's "fresh never frozen" burgers. You know the iceberg that sank the Titanic was frozen too, right? Wendy's suggests you skip the "Frozen Arches" meal and stop by its restaurant for a Dave's Double instead. It promises you'll be able to taste the difference.

Advertiser
Advertiser Profiles
Songs - Add
Mood
Funny
Events & Venues
Super Bowl LII Feb 4, 2018 at U.S. Bank Stadium
Actors - Add
None have been identified for this spot
Agency
VML (Creative Agency)

More Wendy's Commercials


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