Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Drake's Yodels TV Commercial, 'Did You Do That? Abraham!'

Four score and seven years ago (give or take a few hundred years), a rural maverick named Thomas Lincoln finished constructing a cabin made not out of logs, but out of Drake's Yodels. As he and his wife Nancy are basking in their good fortune, their son Abe (wearing an iconic stovepipe hat and beard) is busy munching away at his family's new abode. When the patriarch finds out what's going on, he shouts, "ABRAHAM!" causing the boy to scurry off into the underbrush.

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Tagline
“Irresistably Irressistable”
Songs - Add
Mood
Funny
Animals
Agency
Bernstein-Rein (Agency)

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