As a supposed bull-rider gets ready to enter the ring, his voice-over lists all the reasons he rides: for the thrill, the bounce and the spin... until the camera pans out to reveal not a bull, but the Fisher-Price Bounce and Spin Puppy. The scene suddenly cuts to a toddler quietly enjoying his own Bounce and Spin Puppy, playing its theme song as his mother spares a glance to check on him.

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Publicis Groupe (Media Agency)

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