Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Wendy's Made to Crave Chicken Sandwiches TV Commercial, 'Basic Mike'

This girl knows it's time to break up with her boring boyfriend, whose password is "password" and who only owns grey items, including a cat. Although she thought she liked "Basic Mike," that was before she tried Wendy's Made to Crave menu, featuring the BBQ Chicken, Avocado BLT Chicken and S'Awesome Bacon Chicken sandwiches. Now, she knows she can do better than basic.

Advertiser
Advertiser Profiles
Songs - Add
Mood
Funny
Actors - Add
Corsica Wilson ... Girl in yellow dress, James Skinner ... Basic Mike
Animals
Agency
Kaplan Thaler Group (Agency), VML (Creative Agency), VML (Digital Agency)

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