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DURACELL Optimum TV Spot, 'Beach x Bear'

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Duracell wants to know if the batteries these people are using in their electronics deliver extra life or extra power. While the old man walks a beach with a Garrett Ace 300 Metal Detector, he claims he needs extra life from his Duracell Optimum batteries in order to drape himself with more gold chains. For the man using a Black + Decker Cordless Power Driver Screwdriver, he'll need the extra power to drill more locks onto the door so that a hungry bear doesn't make him the next meal. Whatever your device, Duracell claims that its Optimum batteries can provide extra life or extra power.

July 11, 2019
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DURACELL Optimum Alkaline Batteries AA, DURACELL Alkaline AA Batteries, Black & Decker Cordless Power Driver Screwdriver
“Extra Life. Extra Power.”
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Adrian Neblett ... Man in cabin, Nicolas Spallone ... Beachcomber
Wieden+Kennedy ... Agency, Spark Foundry ... Media Agency

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