Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Lactaid TV Commercial, 'Big Dogs'

Dave is a dairy farmer who supplies 100 percent farm fresh milk for Lactaid. He claims Lactaid is real milk without lactose, so even sensitive stomachs can enjoy it. Dave says he's heard people say that Lactaid isn't real milk. So, that must mean the animals behind him aren't real cows. They must be really big dogs then.

Advertiser
Advertiser Profiles
Songs - Add
Mood
Funny
Actors - Add
Brent Anderson ... Dave
Animals
Agency
Rivet (Agency), Brand Content (Creative Agency)

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