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Media Measurement
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Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Bank of America Mobile Banking App TV Commercial, 'Ask Erica'

Rachel is inspecting the interior of a new home and, with the help of Bank of America's mobile banking app, she'll have access to Erica, a virtual financial assistant that can answer most of her questions and even tell Rachel her FICO credit score. Now that Rachel's equipped with the power to stay on top of her finances, she's ready to make moves and purchase this new home that her daughter seems to have taken an interest in.

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