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Miller Lite TV Spot, 'Signs' Song by Ace of Base

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As Ace of Base's song "The Sign" plays, a man places a pack of Michelob Ultra on the counter to be rung up. When the cashier notices his selection of light beer, he gives a confused look and directs the man to look up. The whole store is filled with signs claiming Miller Lite has more taste and only one more calorie than Michelob Ultra. It's even shaved into the back of an employee's head. Realizing his mistake, the man puts his original selection back and returns with a pack of Miller Lite.

March 11, 2022
Miller Lite
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Miller Lite, Michelob ULTRA
“It's Miller Time”
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The Sign - Ace of Base
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