Amazon Echo TV Spot, 'Practice Hours'

As a young girl storms into the house, her mother asks if her soccer team won their game. Instead of answering the question, the girl runs to her room in what seems to be despair for a lost game. Fast forward to the dusky morning hours and the mother asks Alexa what time it is when she hears a thudding noise outside. Peering out the window, she spies her daughter diligently practicing her kicks at 4:40 a.m. With a knowing smile, the mother asks Alexa to turn on the light in the backyard to ensure her daughter can practice to her heart's content.