About BrightFocus Foundation TV Commercial, 'The Impact of Alzheimer's: Pasquale's Story'

BrightFocus Foundation highlights Pasquale's story to show the impact of Alzheimer's. As Pasquale is asked memory questions in a clinical study, his family say they don't feel so hopeless. BrightFocus Foundation claims one in ten Americans over 65 have Alzheimer's and encourages everyone to learn more about the disease.

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Tagline
“Cure in Mind. Cure in Sight.”
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Emotional
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None have been identified for this spot

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