Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Miller Lite TV Commercial, 'Snow: Fantasy Land'

In Bud Light Fantasy Land, two men are in the stock of a castle enjoying their Bud Lights. The director calls, "Cut!" and the camera pans away to show the set and the crew members milling about. As the actors are released from the stocks, they each abandon their Bud Light for a Miller Lite. Miller Lite says that, in the real world, more taste is what matters.

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Advertiser Profiles
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Funny
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None have been identified for this spot
Agency
DDB Chicago (Creative Agency)
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