Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Liberty Mutual TV Commercial, 'Reflection'

Doug is trying to pitch Liberty Mutual's customized car insurance to a couple on the street, but they become distracted by his partner, Limu Emu, slamming into a mirrored glass window. The insurance rep explains that, since Liberty Mutual believes no two people are alike, Limu becomes confused whenever he sees his reflection.

Advertiser
Advertiser Profiles
Songs - Add
Phone
1-844-2-Liberty
Mood
Emotional
Actors - Add
David Hoffman ... Doug, Nicole Randall Johnson ... Wife on street with husband, Jackson McQueen ... Husband in gray shirt
Characters
Agency
Hill Holliday (Agency), Goodby, Silverstein & Partners (Creative Agency)

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