Much like the popular Steppenwolf song, babies are "born to be wild." Pampers says you can let your baby move the way they were born to with its Cruiser 360 Degree Fit diapers that have an ultra-stretchy waistband to ensure your baby can move as wildly as they want.

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“Love the Change”
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Carat USA (Agency), Saatchi & Saatchi (Creative Agency), Starcom MediaVest Worldwide (Media Agency)

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