Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Choice Hotels Summer Travel Deal TV Commercial, 'Beach Trip'

During a Choice Hotels meeting, one woman declares that nothing says summer like a beach trip. So when one guy says, "surf's up," the company promotes its Summer Travel Deal that offers a $50 gift card to guests who stay twice during the summer. However, another man suggests saying "Baddabook, baddaboom," instead.

Advertiser
Advertiser Profiles
Promotions
Get a $50 gift card when you stay twice this summer (expires: 09/30/2019)
Tagline
“Baddabook, Baddaboom”
Songs - Add
Mood
Funny
Actors - Add
Tyra Colar ... Woman with pink button down, Jake Regal ... Man with surfboard, Lowell Byers ... Man in suit
Agency
MPG (Agency), McKinney (Creative Agency), Havas Media (Media Agency)

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