Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About NFL Shop TV Commercial, 'Raise Her Right'

A man walks into his kitchen holding two shipped boxes from the NFL Shop. He opens one of them up and reads a note congratulating the couple on expecting a baby, and that there's something else for their new granddaughter. The man picks up a Chicago Bears shirt intended for a newborn. He casually tosses the Bears shirt back into the box, a bit unimpressed. He then opens the second box and pulls out a Green Bay Packers shirt with a note, "Raise her right.", from his own father. He smiles as his wife, a Bears fan, walks away a bit annoyed.

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Tagline
“Football Is Family”
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