Continental Tire TV Spot, 'Supporters' Featuring Alexi Lalas

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Alexi Lalas pays tribute to outlaws, otherwise known as soccer supporters; a rough and tumble breed of sports fan. Unlike other common breeds, supporters aren't fair-weather fans, and in fact, seem to thrive in all kinds of weather (depicted by wearing scarves, in any climate, while singing, and chanting, and literally, marching to the beat of their own drum). But aside from the million reasons why supporters love soccer, what's most important, is that they are the main reason why Continental Tire does.

March 14, 2017
Continental Tire
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Alexi Lalas ... Athlete
rEvolution ... Media Agency

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