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Continental Tire TV Spot, 'Uninterrupted' Featuring Alex Lal

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Soccer doesn't make time for our tweets or texts, but demands our participation. With a promise of spontaneous brilliance any time, each game features two halves of nonstop, nonstop. Wearing a Continental Tire scarf around his neck, former soccer player Alexi Lalas declares that there aren't even any commercials, but when a director yells "Cut," he admits that maybe there are a few.

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Continental Tire
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Tagline
“For What You Do”
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Active
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Alexi Lalas ... Athlete
Agency
rEvolution ... Media Agency
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