Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Liberty Mutual Mobile App TV Commercial, 'Coverage Compass'

A woman proposes a potential scenario in which a driver gets rear-ended, causing the driver to need a tow. She then begs the question, "does your 22-page insurance policy say your covered?" In pure comedic fashion, she answers the question by quoting exactly what the insurance policy says, "blah blah blah." The Liberty Mutual Mobile App with Coverage Compass, allows customers to know exactly what is covered.

Advertiser
Advertiser Profiles
Tagline
“See Car Insurance in a Whole New Light”
Songs - Add
Phone
1-800-4-LIBERTY
Mood
Funny
Actors - Add
Lily Rains ... woman
Agency
Hill Holliday (Agency), Havas Worldwide (Creative Agency)
Screenshots

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