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Esurance Super Bowl 2016 TV Commercial, 'Pass It On Sweepstakes'

A football made out of money is kicked off into the distance, crashing onto a couple's table at a diner and spilling hot coffee all over a man's lap. The money ball keeps getting passed around to different folk, like a man getting out of the shower, a scientist in a hazmat suit handling dangerous chemicals and a man on a riding mower -- all of whom decide to "pass it on." As part of the Pass It On Sweepstakes, Esurance is giving away more than $1 million to people who retweet messages from its official Twitter handle throughout Super Bowl 50. Winners will be selected in real time during each quarter of the Big Game.

Advertiser
Esurance
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Promotions
Pass It On Sweepstakes (expires: 02/08/2016)
Tagline
“Insurance for the Modern World”
Songs - Add
None have been identified for this spot
Ad URL
http://www.esurance.com/passitonrules
Mood
Funny
Hashtag
Super Bowl Commercial
Super Bowl 50, 2016, Pre-Game
Events & Venues
Super Bowl 50 Feb 7, 2016 at Levi's Stadium
Actors - Add
Jen Tullock ... Server holding coffee pot, John Krasinski ... Voice Over, Tom Musgrave ... Guy in hazmat suit
Agency
Leo Burnett ... Agency, Leo Burnett ... Creative Agency, Starcom ... Media Agency
Screenshots
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