Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Esurance TV Commercial, 'It’s Surprisingly Painless' Featuring Dennis Quaid

Esurance knows nobody likes dealing with insurance information or even watching insurance commercials. That's why Esurance hired Dennis Quaid as its new spokesperson; he's highly likable, apparently. Dennis Quaid travels around the city, handing out helpful insurance information to people at cafés and in their homes before walking off into the sunset behind a dramatic shot of the Esurance tagline.

Advertiser
Advertiser Profiles
Tagline
“Surprisingly Painless”
Songs - Add
Mood
Funny
Actors - Add
Dennis Quaid ... Actor/Actress, Michael Bunin ... Man on couch
Production
David Shane ... Director, Marc Grill ... Producer, Rachel Perkins ... Producer, Ralph Laucella ... Producer
Agency
Leo Burnett Chicago (Creative Agency), O Positive (Production Company)

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