Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About GameStop TV Commercial, 'I Don't Get It'

A Gamestop employee and a customer stare at a small purple figurine in front of them. Turns out it’s baby Winston, a miniature figurine based on the character Winston from the video game “Overwatch.” Upon learning who the figurine is, the customer gets excited and makes a remark on how big Winston is in the game. The Gamestop employee points out that the miniature version of Winston is just a hero in the making leading to the customer thinking a full-sized Winston can be made. He lists off a few options such as adding water, stretching and sprinkling stuff on him only to have the employee warn him not to sprinkle stuff on Winston, or he’ll go primal rage mode. Mainly because gorillas don’t like things sprinkled on them.

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Pre-order Overwatch and receive a Baby Winston Figurine
Tagline
“Power To The Players”
Songs - Add
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Active
Video Game
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None have been identified for this spot
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