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Star Wars Kraft Macaroni & Cheese TV Commercial, 'Can't Play'

Media Measurement

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Toys are meant to be played with and Kraft Macaroni & Cheese is usually something you eat, but when a father shows his son a room filled with his beloved "Star Wars" collectibles, we learn that is debatable. The son begins picking up each item and his father gingerly, and quickly, takes it away and places it back on the shelf, explaining that he doesn't play with the boxed toys and that the Star Wars Mac & Cheese is not for eating. When the realization sets in, the son proclaims it's a room of lies.

Advertiser
Kraft Macaroni & Cheese
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Kraft Macaroni & Cheese Star Wars
Tagline
“You Know You Love It.”
Songs - Add
None have been identified for this spot
Mood
Funny
Movies
Star Wars: A New Hope, Star Wars: The Force Awakens
Actors - Add
Benjamin Plessala ... Son, Lenny Jacobson ... Father
Characters
C-3PO, Darth Vader, Kids, R2-D2, Yoda
Production
Eric Steelberg ... Director of Photography
Agency
CP+B ... Creative Agency, Starcom ... Media Agency, Hungry Man ... Production Company
Screenshots
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