Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About King's Hawaiian Super Bowl 2017 TV Commercial, 'False Cabinet'

A pair of friends unpack the groceries, but there's a special hole behind the cupboard for the King's Hawaiian rolls to keep them from disappearing too quickly. On the other side of the wall, their children revel in the magical clock that's always full of King's Hawaiian rolls -- just watch out for that hand! See this commercial and others during Super Bowl LI on Feb. 5, 2017.

Advertiser Profiles
Tagline
“Irresistible Since 1950”
Songs - Add
Mood
Active
Events & Venues
Super Bowl LI Feb 5, 2017 at NRG Stadium
Actors - Add
Pierce Minor ... dad wearing the glasses, Brock Brenner ... Son with curly hair
Production
Mike Bigelow ... Director
Agency
Levit Agency (Agency), Gartner (Production Company)

More King's Hawaiian Commercials


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