Miller invented light beer, the original 96 calorie Pilsner, and that changed everything. By inventing the light beer Miller also indirectly invented subliminal advertising.

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“It's Miller Time”
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Active
Actors - Add
Michael R. Carlson ... Bartender, Fred Stoverink ... Brewmaster
Agency
WPP Group U.S.A., Inc. (Agency), DDB Chicago (Creative Agency), DDB Chicago (Digital Agency), Publicis Groupe (Media Agency)

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