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From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
Why Consistent Measurement Matters
Why Consistent Measurement Matters
Inside “Where Champions Fly”: Insights on Delta’s Olympic Debut Ad
Inside “Where Champions Fly”: Insights on Delta’s Olympic Debut Ad
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
The Eli Lilly Approach to TV & Video Ad ROI
The Eli Lilly Approach to TV & Video Ad ROI
Walmart Turns Whoville Into WhoKnewVille for the Holidays
Walmart Turns Whoville Into WhoKnewVille for the Holidays
Jefferson’s “One Thing Led to Another” Breaks With Tradition
Jefferson’s “One Thing Led to Another” Breaks With Tradition
Where Big Box Retail Audiences Tuned In, According to Q3 Data
Where Big Box Retail Audiences Tuned In, According to Q3 Data
Beyond the Star Power: Why the :30 “Spinning Explained” Ad is Driving Casino Curiosity
Beyond the Star Power: Why the :30 “Spinning Explained” Ad is Driving Casino Curiosity