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Proving Media Effectiveness
Proving Media Effectiveness
Ford Revs Up With Emotion for its First Global Brand Push in 15 Years
Ford Revs Up With Emotion for its First Global Brand Push in 15 Years
Popeyes “Gets Saucy” with New Flavor Fun
Popeyes “Gets Saucy” with New Flavor Fun
“The Biggest Drop”: A Brand Collaboration Ties Into a Cultural Moment
“The Biggest Drop”: A Brand Collaboration Ties Into a Cultural Moment
Broadcast TV Uses NFL to Help Deliver Business Outcomes
Broadcast TV Uses NFL to Help Deliver Business Outcomes
Where NFL Fans Watch When the Games Are Over
Where NFL Fans Watch When the Games Are Over
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Burger King “Rules” Above-Norm Results
Burger King “Rules” Above-Norm Results
New iSpot and Swoop Partnership Brings Greater Precision to Pharma Advertising
New iSpot and Swoop Partnership Brings Greater Precision to Pharma Advertising
Cheetle Dust “Thingertips” Offers a Finger-Lickin’ Tie-In Surprise
Cheetle Dust “Thingertips” Offers a Finger-Lickin’ Tie-In Surprise
Who’s Betting on Streaming? A Look at H1’s SOV by Vertical
Who’s Betting on Streaming? A Look at H1’s SOV by Vertical
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play