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A Winning Game Plan to Refine TV Viewing Data During Football Season
A Winning Game Plan to Refine TV Viewing Data During Football Season
Razor Companies get Sharp on TV Spend
Razor Companies get Sharp on TV Spend
Unpacking 2018 Back to School Ads
Unpacking 2018 Back to School Ads
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
Attention Analytics 101
Attention Analytics 101
How Walmart Became the Undisputed King of Black Friday TV Impressions
How Walmart Became the Undisputed King of Black Friday TV Impressions
How Target’s Black Friday Placements Sparked Serious Digital ROI
How Target’s Black Friday Placements Sparked Serious Digital ROI
The 68th Annual Primetime Emmy Awards by the Numbers
The 68th Annual Primetime Emmy Awards by the Numbers
Rio Update: The Top 5 Most-Seen Olympic TV Ads Through August 16
Rio Update: The Top 5 Most-Seen Olympic TV Ads Through August 16
The Top 5 Most-Seen Ads on the Olympics So Far
The Top 5 Most-Seen Ads on the Olympics So Far
Tough Crowd, The Top Ads of the Grammys
Tough Crowd, The Top Ads of the Grammys