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iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement”
iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement”
How WBD’s Michele Resnick Sees the Future of Measurement & Outcomes in Media
How WBD’s Michele Resnick Sees the Future of Measurement & Outcomes in Media
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
The Power of Outcome Guarantees for Advertisers
The Power of Outcome Guarantees for Advertisers
Axe Uses Cavemen and Comedy to Launch Next-Generation Spray System
Axe Uses Cavemen and Comedy to Launch Next-Generation Spray System
From Programmatic to Performance: Julie Van Ullen’s Industry Lens
From Programmatic to Performance: Julie Van Ullen’s Industry Lens
Super Bowl, Sourced: Data Trends on This Year’s Top Ads Already
Super Bowl, Sourced: Data Trends on This Year’s Top Ads Already
Inside Super Bowl LX’s Celebrity Ad Playbook
Inside Super Bowl LX’s Celebrity Ad Playbook
The Creative Approaches Fueling the Top 5 Most Likeable Super Bowl LX Pre-Releases
The Creative Approaches Fueling the Top 5 Most Likeable Super Bowl LX Pre-Releases
An Early Look at This Year’s Super Bowl Ad Playbook
An Early Look at This Year’s Super Bowl Ad Playbook
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming